Prime Day 2023 by Amazon: Avail of 80% off Deals Now!

As a professional shopping writer, I am thrilled about the return of Amazon Prime Day on July 11th. This is a massive event that most bargain seekers eagerly anticipate each year. For two straight days during the summer, Amazon offers substantial discounts on top brands that are comparable, if not better than, those on Black Friday. To join the sale, you must be a Prime Member; however, if you are not one yet, you can sign up for a free 30-day trial to be ready for the shopping extravaganza. What is even more exciting is that these deals start weeks before the event for both Prime and non-Prime shoppers.

Here are ten Adidas, Dermalogica, and Fitbit products on sale that I am adding to my cart ASAP:

• Adidas Running Shoes - As someone who loves running, walking and going to the gym, the high cost of workout shoes is always a challenge for me. While I'd prefer a more budget-friendly option, my chronically achy knees and feet force me to invest in high-quality and often pricey pairs. Luckily, these Adidas running shoes are currently 40 percent off, and customers swear by their comfort. One reviewer wrote that they were comfortable from day one and kept their sensitive joints and back supported throughout their mile-long runs.
• Dermalogica Serum - Supermodel Emily Ratajkowski titled this K-beauty serum a "delicious" antidote to her quarantine skin "freak out," and I couldn't agree more. Snail mucin is an essential ingredient in this serum, which is known to lock in moisture, promote collagen production, and reduce pigmentation. It is the closest thing to a skin cure-all and is not as slimy as it sounds, I promise! You can grab it for 50 percent off before Prime Day begins.
• Sweaty Betty Leggings - Sweaty Betty is a celebrity-favorite activewear brand worn by Jennifer Aniston, Halle Berry, and Reese Witherspoon. These leggings are sleek, quick-drying, and even give your bum a flattering lift. The compression waistband smooths out the area without feeling overly tight, and it magically stays in place, according to a marathon runner who said they were the best leggings they own.
• Adjustable Dumbbell - In my opinion, this adjustable dumbbell is the most dynamic and cost-saving piece of equipment you can add to your home gym. By adjusting the weight between five and twenty-five pounds, you can perform thousands of strength exercises with just one tool. Furthermore, you can add more weight as you get stronger without having to buy more gear. A fan said that they have become much stronger in just a few weeks of using it. These dumbbells will take your home workouts to the next level, so grab yours now while on sale for $120, a significant discount from its original price of $200.
• Fitbit - It seems like everyone from Reese Witherspoon to my grandma owns a Fitbit, but it offers serious health benefits. Fitness coach Noelle McKenzie previously told Shape that "a fitness tracker keeps you accountable," reminding you of how many steps you need to reach your daily goal. It also allows you to celebrate your small victories every day, keeping you motivated. This Fitbit tracks your steps and mileage, as well as your sleep, heart rate, ECG, and stress levels. You can snag it for thirty percent off while on sale for $105 (originally $150).
• Nioxin Kit - After losing much of her hair during a fight with COVID-19, actress Alyssa Milano recommended this Nioxin kit as one of the few products that helped tremendously with regrowth. Essential ingredients like salicylic acid, peppermint oil, and citric acid clean and exfoliate the scalp, getting rid of any buildup or dandruff that may impede follicle growth. Meanwhile, caffeine derived from green tea increases blood circulation, promoting faster growth. Additionally, this particular formulation is color-safe, meaning it won't strip the dye or harm color-treated locks. Snag it for $55, down from its regular $75 price tag.

Even if you are a newbie to Amazon Prime Day, these deals are too good to pass up. You can save some serious cash while enjoying the benefits of high-quality products from top brands. Make sure to grab your Prime Membership before the sale so that you don't miss out!

If, like me, you live in a small apartment, you may think that owning an at-home treadmill is an unattainable luxury. However, this SereneLife  machine is just over four feet long, weighs 60 pounds, and reaches speeds of six miles an hour, making it easy to get in a walk or jog on a WFH lunch break. The handles can be folded down for easy storage  or removed entirely to be placed under a desk to get steps in while you work. It’s “so easy to set up, very compact, very easy to use,” wrote one shopper who used theirs “every single day for years.”

Venus Williams launched her clothing brand in 2007, and in my expert opinion, it’s the best celebrity-founded activewear line out there. This sports bra, for instance, is stretchy and luxuriously soft, but still compressive enough to support your breasts during high-impact activities like running, HIIT, and Zumba. The longline silhouette pairs perfectly with a high-waisted legging to provide enough coverage, and remains slip-proof throughout your workout.

Cross training sneakers can be a game changer for promoting comfort and preventing injury during strength and cardio workouts, and this New Balance pair is definitely worth the investment. With their shock-absorbant, responsive foam midsole and snug ankle support, these shoes propel you forward while supporting your feet and joints. The kicks feel “incredibly light,” wrote one shopper with plantar fasciitis, adding that they stay comfortable “all day.”

As a beauty nerd who struggles with both acne and sensitive skin, Dermalogica is one brand I constantly return to, and\I’m not alone. “I’ve been using this product for almost a month now and my skin looks fresh and youthful,” wrote one shopper who called this exfoliant “gentle yet powerful.” Charcoal absorbs excess oil and diminishes the appearance of pores while niacinamide gently reduces signs of age like hyperpigmentation. Finally, malic acid removes the outer layer of dead cells, brightening your complexion and unclogging your pores. It’s a whopping 70 percent off right now, so grab it for $20 while you can.