Taylor Swift Lip Kit Launches in Collaboration with Pat McGrath Labs
Many celebrities have mastered the art of the red lip—Rihanna, Gwen Stefani and Tracee Ellis Ross immediately come to mind—but arguably no one has made it more iconic than Taylor Swift. Her red lip is one of the most talked-about beauty signatures of our generation, worn to perfection night after night throughout the Eras Tour. And now, you can recreate the exact look thanks to PAT McGRATH LABS (aka the makeup artist–founded brand behind Swift’s tour lipstick) with the debut of the Taylor-Made Lip Kit ($57), a limited-edition set featuring the Grammy winner’s go-to red lipstick and matching liner.
The Taylor-Made Lip Kit includes LiquiLUST: Legendary Wear Lipstick in the shade Elson 4 ($34) and Legendary Longwear Lip Liner ($29) in the same vivid blue-red hue. While the set is exclusive to patmcgrath.com, both products are available separately at various retailers.
BUY NOW – $57
The iconic shade has major color payoff, but the formula is just as noteworthy. McGrath’s products are famous for their high-performance wear, and this duo is no exception. With a true matte finish, the liquid lipstick and liner are made to stay put, creating a smudge-proof, feather-proof, sculpted red lip with serious impact. Need proof? That viral photo of Swift performing in the rain during the Miami leg of the Eras Tour—her lip completely intact—pretty much says it all.
True Swifties also know McGrath and Swift have history. Their partnership kicked off with the singer’s 2022 “Bejeweled” music video, where McGrath crafted every Cinderella-inspired beauty moment: glossy skin, smoked-out eyes and a flawless ruby lip. After the video dropped, McGrath revealed the exact lip combo, and fans have been trying to recreate it ever since.
So whether you’re planning your own holiday glam or shopping for the Swiftie on your list, grab the PAT McGRATH LABS Taylor-Made Lip Kit swiftly (pun intended). The lipstick and liner are known to sell out fast, so expect the curated duo to vanish even faster.
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